Increasing Your Conversion Rate
If you haven’t already you surely need to maximize your conversion rate as this is critical to your online sales.
Conversion Rate is the number of visitors on your site who actually do what you want them to. For instance if you get 1000 visitors on your site a day and 20 of them buy your product, your conversion rate is 2%.
Click Here to increase your
Conversion Rate with a Trust Guard Business Seal
Knowing your conversion rate will help you determine the level of trust your visitors have in you.
Conversion rates generally range from about 1-3% with anything over that usually being a good conversion rate.
Most people overlook their conversion rate in an attempt to get new visitors to their site instead of converting the ones they already have. BIG MISTAKE. It’s great to get new visitors! But don’t neglect the visitors you are already getting or you may lose a lot of sales.
You may be able to increase your conversion rate by anywhere from 2 to 5 percent by following some of the tactics listed below.
Thats right, it could mean double or even triple the sales in some situations!
Now here are some key things to look and some resources we have created to help to improve Conversion Rate:
- Does your site have SSL
SSL Digital Certificates
- Does your site have Trust Seals?
Trust Seals - Is this little image really gonna help me?
- Are you or have you used Split Testing?
Split Testing Your Site
- Does your site display a privacy policy?
Privacy Policy - You Better Have One
- Is there contact information somewhere on your site?
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